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Economic Contribution

The impact of our business goes beyond bringing enjoyment to consumers; it also delivers positive contributions to the economy and the community.

The jobs we create in our own operations and in related sectors, as well as the taxes we pay, make a significant difference to the economy. Our operations in Malaysia and Singapore are committed to supporting the UN Sustainable Development Goals, specifically Goal 8 to promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all.

In 2022, our total excise duties and tax contribution to the Malaysian and Singaporean economies was RM1.3 billion and the direct employment we offered to Malaysians and Singaporeans was 619 jobs in both markets.

In addition, we contribute to the communities through procurement spend on local small and medium-sized enterprises as well as partnerships with music festival organisers and non-governmental organisations.