Last Chance to Grab Carlsberg’s Exclusive CNY Rewards

Carlsberg calls on all beer lovers to hurry and get their hands on exclusive CNY ‘Coming Together for a Smoother Year’ rewards, with only a few days left to go

SHAH ALAM, 4 February 2022 – Numerous lucky winners from all around Malaysia have walked away with big smiles and cheers as they claimed their share of winnings from the Carlsberg’s 2022 Chinese New Year (CNY) campaign themed, ‘Coming Together for a Smoother Year’ rewards programme. Now, as the clock ticks down, Carlsberg is making a resounding call to all beer lovers to head out and quickly try their hand at winning the remaining prizes before the campaign period ends on 6 February 2022.

This year’s CNY campaign revolves around bringing friends and family together to celebrate ‘smoothness’ and ‘longevity’. This is why the brewer has put together a rewards programme that delivers not just exclusive, collectible merchandise, but an array of significant monetary prizes to spread abundance, prosperity and positivity this festive season.

An avid Carlsberg drinker, Wong Soon Seong, enjoys a few bottles of beer with his friends every day. Upon winning his Ang Pau, Wong commented: “I always love participating in Carlsberg’s contest and I am super excited that I won such an amazing prize. Since my friends also contributed to the win, I will be using my Ang Pau to buy more Carlsberg so that my friends and I can enjoy it and celebrate CNY together.”

Those looking to score themselves the RM888 Touch ‘n Go e-Wallet credits, or for those in East Malaysia, GrabPay credits, will need to head to their favourite bar and enjoy a tower, two buckets of six full pints, 10 half pints or 10 mugs of Carlsberg Danish Pilsner or Carlsberg Smooth Draught. They will then need to scan the assigned QR code and upload their receipts, and they could just be amongst one of Carlsberg’s 25 weekly lucky winners, so be sure to participate!

Diligently checking the flip side of Carlsberg Danish Pilsner, Carlsberg Smooth Draught and Carlsberg Special Brew bottle caps could also prove fruitful. If consumers are out to meet friends or dine in with their family at their regular food court or coffee shop, they should throw in a few big bottles of these favourite brews into the mix because they might just walk away with one of the 6,000 Ang Pau’s ready to be won.

Loyal Carlsberg drinker Phuah Kah Heng, who won on his first ever attempt participating in a Carlsberg CNY contest, said: “I’m very excited to be one of the lucky winners on my first try. With this RM888 Ang Pau, I plan to buy even more Carlsberg and celebrate with my friends.”

With only a few days left to go, the race is on for beer lovers to get as many rewards as possible including Carlsberg loyalists over in East Malaysia. Shoppers who purchase any one carton of Carlsberg Danish Pilsner or Carlsberg Smooth Draught plus a carton of any premium brands, will be rewarded with a sleek and modern Neoflam glass container set worth RM118, which comes in a set of two, measuring 470ml and 800ml. Not only are they heat-safe and thermal shock resistant; these containers are also airtight and leak proof.

With many more rewards still up for grabs, Carlsberg fans can enjoy even more ‘smoothness’ and ‘longevity’ this CNY by drinking their favourite beer when they are out or by stocking up on limited-edition Carlsberg Danish Pilsner and Carlsberg Smooth Draught.

For more information on all ongoing Carlsberg’s Chinese New Year promotions and events, visit Be sure to ‘Like’ and ‘Follow’ CarlsbergMY on Facebook at for the latest updates!

Of course, as part of living a safe and responsible life, we advocate responsible consumption, always remember if you drink, don’t drive – #CelebrateResponsibly.


If you represent the media - print, online, radio or tv - please address enquiries concerning Carlsberg Group to:

Corporate Affairs Assistant Manager

Wong Ee Lin

Tel 03-5522 6414 Email [email protected]
Photo 1

Loyal Carlsberg drinkers from all over the nation proudly celebrating their lucky RM888 Ang Pau winnings.

Photo 2

The specially designed limited-edition Chinese New Year Carlsberg Danish Pilsner and Carlsberg Smooth Draught cans deliver smoothness and longevity to beer lovers.