Pearl Lai Ming Choo

Corporate Affairs & Sustainability Director

Age, Nationality, Gender
45, Malaysian, Female

Date of Appointment
1 July 2014

Academic/Professional Qualification(s)

• Bachelor of Social Science (Hons) (Communication Studies), Universiti Malaysia Sarawak

Main Responsibilities and Work Experience

Ms Lai first joined Carlsberg Malaysia Group in September 2005 and served as the Director of Corporate Communications and CSR prior to her current position, effective 1 February 2022.

She is responsible for safeguarding our licence to operate while strengthening our purpose-driven reputation and engagements on sustainability (ESG), regulatory affairs, internal and external communications, as well as issues management.

She represents the Carlsberg Malaysia Group on the Council of the Confederation of Malaysian Brewers Berhad. She also sits on the Board of EUROCHAM Malaysia and is the Chairperson of Danish Chamber of Commerce Malaysia.