Haute cuisine and refreshingly smooth Carlsberg Smooth Draught await beer and spicy food lovers!
SHAH ALAM, 29 April 2022 – Carlsberg Smooth Draught ‘Real Spicy, Real Smooth’ dining exBEERience brings together the edgiest contemporary Indian cuisine and its signature refreshing brew into one fiery night of gastronomic indulgence. Spearheaded by the culinary genius - Michelin-starred Chef Mano Thevar, this exclusive food pairing event promises to deliver a multitude of different flavours that is sure to give the palate a full work-out.
“We are extremely proud of this initiative as we are able to introduce an exciting opportunity for our beer drinkers to enjoy Carlsberg Smooth Draught and a premium dining exBEERience all in one lavish night. When the opportunity came about to collaborate with an internationally recognised chef the likes of Mano Thevar, we felt that this was the perfect occasion to celebrate the successful accomplishments of our very own Malaysian talent, who has carved a name for himself in the industry whilst delivering a unique and memorable world-class experience to our consumers,” commented Stefano Clini, Managing Director of Carlsberg Malaysia.
Slated as a ‘not-to-be-missed’ affair for beer lovers, the ‘Real Spicy, Real Smooth’ dining exBEERience presents a four-course meal which showcases creative combinations of spicy Indian cuisine complemented and infused with Carlsberg Smooth Draught. The blend of both heat and spice that playfully dances around the palate coupled with the refreshing and hoppy taste of Carlsberg Smooth Draught, ignites the tastebuds in a medley of sultry flavours that will transport diners on an epicurean journey.
To kick-off the evening, Chef Mano Thevar initiates diners with a sultry twist as they are greeted with fluffy Naan bread, courtesy of Saujana Hotel Kuala Lumpur, served with a Carlsberg Smooth Draught infused butter. Once guests are seated, the menu heats up with a Beetroot Chaat, Maitake Mushroom Samosa and Chettinad Chicken Taco or Vindaloo Jackfruit Taco on the vegetarian menu, as an appetiser.
The mains which offer either Lamb Burra Kebab, Snapper Coconut Chutney or Cauliflower Malabar pinches the palate with spicy earthy flavours blended with Carlsberg Smooth Draught as one of the key ingredients. Each mouthful delivers a magical fusion of hot and piquant cuisine elevated by the refreshing smoothness of Carlsberg Smooth Draught, bringing guests on a mouth-watering joyride.
The meal is then strikingly concluded with Rasmalai and Carlsberg Smooth Draught ice-cream to wash down the heat inducing feast.
As a special bonus, guests will also be able to bring home a fiery memorabilia of the evening; a Carlsberg Smooth Draught infused chilli sauce dip handcrafted by the chef himself, so that they can add some heat anytime they enjoy a Carlsberg Smooth Draught.
“Anything and everything around me, influences me. The exciting journey of creating new flavours with Carlsberg Smooth Draught was not just stimulating but thrilling as we were looking to bring each dish together harmoniously. While beer and spicy food have always gone well together, I believe that the Real Spicy, Real Smooth experience will give beer lovers a new appreciation for Carlsberg Smooth Draught and elevate their future beer drinking celebrations,” commented Chef Mano Thevar.
From now until the end of May, Carlsberg Smooth Draught is on the hunt for 100 lucky contest winners and their partners, who will be rewarded with the ultimate dining exBEERience Grand Prize. The full VIP excursion includes accommodation, a chauffeur driven ride for the evening and a date with Michelin starred Chef Mano Thevar serving up distinct delicacies specially created for the “Real Spicy, Real Smooth” spread worth RM2,000!
To increase the chances of winning, beer lovers will need to frequent their favourite bars or pubs and purchase 10 half pints, six full pints, two buckets or a tower of Carlsberg Smooth Draught. This will put them in the running to win a coveted spot for two at the “Real Spicy, Real Smooth” dining exBEERience.
In participating super and hypermarkets, 99 Speedmart and official Carlsberg online stores, RM5 Touch ‘n Go e-wallet credit is up for grabs with purchase of two 6-can Carlsberg Smooth Draught packs or get RM10 Touch ‘n Go e-wallet credit with purchase of one carton (24-can pack) of Carlsberg Smooth Draught. This also lands consumers another avenue to win the ultimate dining exBEERience Grand Prize.
Visit https://www.carlsbergsmoothdraught.com to find out more about promotions in-store and be sure to ‘Like’ and ‘Follow’ @CarlsbergMY on Facebook and Instagram for Carlsberg’s latest activities and giveaways.
Of course, as part of living a safe and responsible life, we advocate responsible consumption, always remember if you drink, don’t drive – #CelebrateResponsibly.