Amplify Music Moments with Carlsberg Smooth Draught 'POP & WIN'

POP to win FREE Carlsberg Smooth Draught and cool music gadgets!

Shah Alam, 25 September 2019 – Carlsberg Smooth Draught is all about fun and innovation! Keeping the fun in-check and in sync with its iconic sound of “POP”, “Probably The Smoothest Beer In The World” rewards consumers with super cool music gadgets throughout its promotional campaign this September through November!

Carlsberg Smooth Draught beer lovers can redeem karaoke microphones, amplifier speakers, a can of Carlsberg Smooth Draught and stand a chance to win Bluetooth Headsets from its ‘POP’ & WIN’ nationwide promotion!

For every purchase of 580ml bottle of Carlsberg Smooth Draught, redeem a karaoke microphone with collection of 24 bottle caps or instantly get a FREE 320ml can of Carlsberg Smooth Draught with 12 bottle caps. These prizes are valid at participating hawker stalls, food courts and coffee shops from Sept 15th to Oct 15th, 2019.

Alternatively, head down to participating bars and pubs, cafes or bistros to get a FREE amplifier speaker with every purchase of two buckets of Carlsberg Smooth Draught pints (325ml).

Having a party at home? Buy RM20 and above of Carlsberg Smooth Draught at participating convenience stores and stand a chance to win a cool Bluetooth Headset from Oct 1st to Nov 30th, 2019! Simply take a snapshot of the receipt and WhatsApp the details as per instructions.

So, don’t miss out and start “POPPING” to “WIN” and redeem cool gadgets as you groove to the music with friends and family!

For more info and T&C, check out or visit


If you represent the media - print, online, radio or tv - please address enquiries concerning Carlsberg Group to:

Corporate Affairs Assistant Manager

Wong Ee Lin

Tel 03-5522 6414 Email [email protected]

Corporate Affairs & Sustainability Director

Pearl Lai

Tel 03-5522 6414 Email [email protected]

Back with its ‘POP & WIN’ nationwide promotion, beer lovers can win cool music gadgets anytime and anywhere they POP a Carlsberg Smooth Draught!